Projekt

Ticket Fund


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Leitung / Führung Kartenverkauf

Bewährte Verfahren

66,000 tickets will be distributed through partners’ initiatives, with a further two tickets going to each of the construction workers (54,000 in total). All of the initiatives are focused on one or more of four issues: health, education, environment and infrastructure (for the construction workers). The programme is aimed at making matches more accessible to those who may not ordinarily have the means to purchase tickets. Tickets will be given out as a reward or incentive for participating or contributing to human and social development activities.

Kontakt

FIFA Marketing Communication:
+41 43 222 7947
marketingcomm@fifa.org

Ressourcen

2010 FIFA World Cup South Africa Ticket Fund website

Ticket Fund Information Booklet

10.08.2016

Hintergrund
The Ticket Fund is an official initiative of the FIFA World Cup through which 120,000 tickets to first round matches at the tournament were made available, through various initiatives, to residents of South Africa.