Season of Giving: Common Goal
By now, you have probably heard the news: Manchester United’s Juan Mata and Jürgen Griesbeck’s streetfootballworld have teamed together to launch Common Goal, a global movement dedicated to using football for good, and it has quickly taken the football world by storm.
Within just over one month of its launch, Common Goal already had four World Cup winners signed on – one Spanish, one German and two Americans. Megan Rapinoe and Alex Morgan, two of the United States’ most well-known female footballers, became the third and fourth members of the Common Goal movement, following Mata and Bayern Munich defender Mats Hummels.
Since then, more than thirty professional footballers from across the globe have pledged 1% of their wages to Common Goal, and it appears that many more are in the wings, eager to follow suit. Even UEFA President Aleksander Čeferin, who made a surprise video announcement from Nyon last week, jumped into the action and committed his 1%.
Mata first announced the project in an article he penned for The Players’ Tribune at the beginning of August. “Common Goal is creating a collaborative way for football to give back to society,” he wrote. “It’s the most effective and sustainable way that football can deliver long-term social impact on a global scale. Football has the power to do this, but we need to act together.”
The 1% pledge – a seemingly small figure compared to the vast wealth of professional football – will go to a collective fund, which will then be allocated to high-impact football charities that have been carefully vetted by streetfootballworld. “The the long-term goal is to unlock 1% of the entire football industry’s revenues for grassroots football charities that strengthen their communities through sport.”
One of the nicest guys in the game, for Mata, this truly is a common goal shared by the entire football community. “I would like to call upon my fellow footballers to help. We have so many opportunities simply because we play a children’s game. We are so lucky to live a dream,” he concluded in his Players’ Tribune piece. “Let’s come together and help kids everywhere experience that same light and joy. By doing so we can show the wider football industry that Common Goal needs to happen and that it will happen, because it’s right.”
Can anyone make the pledge?
Common Goal has stated that “[w]hile [we] started as a player-driven movement, we are now broadening our horizons and welcoming participation from everyone.
We’re in the process of redeveloping our website to make it possible to pledge and officially join the movement online. In the meantime, the best way to support the Common Goal movement is by donating through the streetfootballworld donation portal” : Donate Now
For more information on Common Goal, please visit the Common Goal Frequently Asked Questions page.
If you are interested in other ways of contributing, please check back on the RESPONSIBALL home page for more opportunities. Through December, we will continue our Season of Giving series.
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